A polished online home for a local nail business.
Gel Nails Calcot needed a website that could show real nail work, explain the available services and prices, and make appointment booking easy to find. The result is a mobile-friendly site centred on the information a new or returning client is most likely to need.
A beauty-service website has to balance visual work with practical information. Visitors want to see examples, but they also need prices, appointment guidance, location information, aftercare advice and a clear route to booking without searching through the page.
The site brings together a portfolio gallery, service information, pricing, FAQs, aftercare guidance, Instagram, contact details and Goldie online booking. Dedicated pages were also added for gel polish, builder gel and gel extensions, alongside useful nearby-area pages for clients travelling to the Calcot studio.
The finished website gives the business a consistent online presence where the visual portfolio and practical booking journey work together. Visitors can explore real nail sets, understand the main treatments and continue to the booking system when they are ready.
Each decision was shaped around the information visitors needed and the way the business wanted to present its work.
Gel polish, builder gel and extensions are supported by clear service information and pricing guidance.
The gallery presents genuine nail sets rather than relying only on generic promotional imagery.
Goldie provides the appointment route while the website explains the services before a customer books.
Dedicated nearby-area pages help explain that clients travel to the home-based Calcot studio.
The project is live. Visit the website to see the finished experience in use.
Tell me about the business, the current situation and what you would like the website to achieve.